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Table 5 Willingness to pay (WTP) estimation of the five non-monetary attributes according to trip purpose

From: Modelling travelers’ appraisal of ridepooling service characteristics with a discrete choice experiment

 Attribute
Walking distance (cent/m)Time of booking (cent/min)Shift of departure (cent/min)Travel time (cent/min)Information provision (cent/level)
Trip purposeShopping0.090.603.472.8620.16
Doctor0.160.475.524.8021.28