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Table 2 Items/indicators for service attribute perception

From: Which factors affect willingness-to-pay for automated vehicle services? Evidence from public road deployment in Stockholm, Sweden

Service Attribute PerceptionItem/IndicatorQuestionModeMean
SafetySafetyWithoutStewardI feel ________ if there is NO operator/ steward on the automated vehicle. (1 if Extremely Unsafe; 2 if Unsafe; 3 if Neutral; 4 if Safe; 5 if Extremely Safe)43.2
Safety_PedestrianFrom the point of view of a pedestrian who wants to cross a road without using pedestrian crossing facilities, I feel _______ when I see an oncoming automated vehicle on public road. (1 if Extremely Unsafe; 2 if Unsafe; 3 if Neutral; 4 if Safe; 5 if Extremely Safe)43.2
Safety_CarDriverFrom the point of view of a non-automated car driver, I feel _______ when I encounter an automated vehicle on public road. (1 if Extremely Unsafe; 2 if Unsafe; 3 if Neutral; 4 if Safe; 5 if Extremely Safe)43.2
CybersecurityCybersecurity_HackedI feel that the chance of its automated driving system being hacked would be: (1 if Extremely Low; 2 if Low; 3 if Neutral; 4 if High; 5 if Extremely High)22.9
Cybersecurity_GPSI feel that the chance of its GPS data being shared with unauthorised parties would be: (1 if Extremely Low; 2 if Low; 3 if Neutral; 4 if High; 5 if Extremely High)32.9
Ride ComfortRideComfort_TechI feel that the level of on-board comfort due to driving speed and driving patterns of the automated vehicle would be: (1 if Extremely Uncomfortable; 2 if Uncomfortable; 3 if Neutral; 4 if Comfortable; 5 if Extremely Comfortable)33.4
RideComfort_FacilitiesI feel that the level of on-board comfort due to the facilities inside the automated vehicle would be: (1 if Extremely Uncomfortable; 2 if Uncomfortable; 3 if Neutral; 4 if Comfortable; 5 if Extremely Comfortable)33.3
OverallRideComfortI feel that an automated vehicle ride would be: (1 if Extremely Unpleasant Ride; 2 if Unpleasant Ride; 3 if Neutral; 4 if Pleasant Ride; 5 if Extremely Pleasant Ride)33.2
Travel TimeTime_RegularPublicBusPerception about travel time by automated vehicle in comparison to travel time by regular public bus given same distance and route (1 if Much Longer than by regular public bus; 2 if Longer than by regular public bus; 3 if Same; 4 if Shorter than by regular public bus; 5 if Much Shorter than by regular public bus)32.7
Time_MetroPerception about travel time by automated vehicle in comparison to travel time by metro given same distance and route (1 if Much Longer than by metro; 2 if Longer than by metro; 3 if Same; 4 if Shorter than by metro; 5 if Much Shorter than by metro)22.3
Time_TrainPerception about travel time by automated vehicle in comparison to travel time by train given same distance and route (1 if Much Longer than by train; 2 if Longer than by train; 3 if Same; 4 if Shorter than by train; 5 if Much Shorter than by train)22.3
Time_CarPerception about travel time by automated vehicle in comparison to travel time by car given same distance and route (1 if Much Longer than by car; 2 if Longer than by car; 3 if Same; 4 if Shorter than by car; 5 if Much Shorter than by car)22.2
Travel FareFare_RegularPublicBusPerception about travel fare by automated vehicle in comparison to travel fare by regular public bus given same distance and route (1 if Much More Expensive than by regular public bus; 2 if More Expensive than by regular public bus; 3 if Same; 4 if Cheaper than by regular public bus; 5 if Much Cheaper than by regular public bus)33.4
Fare_MetroPerception about travel fare by automated vehicle in comparison to travel fare by metro given same distance and route (1 if Much More Expensive than by metro; 2 if More Expensive than by metro; 3 if Same; 4 if Cheaper than by metro; 5 if Much Cheaper than by metro)33.3
Fare_TrainPerception about travel fare by automated vehicle in comparison to travel fare by taking train given same distance and route (1 if Much More Expensive than by taking train; 2 if More Expensive than by taking train; 3 if Same; 4 if Cheaper than by taking train; 5 if Much Cheaper than by taking train)43.4